$ 5.40

by Sathyapriya J , Guru P , Srividhya P K

ISBN Number : 978 – 93 – 88672 – 42 – 9

SKU: SBP-2020-04-03-08 Category:


Managing the human behaviour has become the biggest challenge in the
present scenario. Many internal and external factors influence the behaviour of an
individual in both their personal and professional life.An individual’s personality,
perception, attitude, values, learning skills, motivation and many more are
involved in designing the behaviour of an individual and as a group.
The book is an attempt to make the students who aspire to become future
managers to understand the behavioural concepts in a simple and easy manner.
The content of this book are written in accordance with the BBA and MBA
curricula of Periyar Maniammai Institute of Science & Technology (Deemed to
be University), Thanjavur. However, it will be useful for students of BBA, BBM
and MBA of various universities in India.
In this book, the concepts and theories of organizational behaviour are
explained in twelve different chapters in a very simple way. Crossword puzzle
has been included in each chapter to create interest and grab the attention of the
readers. Multiple Choice Questions (MCQ) and two mark questions are
presented at the end of the book to fulfil the requirement of the students in the
examination point of view. Few case lets are also included for kindling the
interest of the students.
We are grateful to many eminent authors and distinguished writers
without their creative writing, this book would not have been feasible for us to
bring to the light of the day. We convey our heartfelt gratitude to all who
supported directly and indirectly for authoring this book.
We wish to record our sincere and deepest gratitude to our Esteemed
Chancellor Dr.K.Veeramani, Pro Chancellor Dr.S. Rajaratinam, Honorouble
Vice Chancellor Prof.S.Velusami, Respected Pro Vice Chancellor Prof.
S.Devadoss and Prof.A. George, Dean – Faculty of Humanities, Sciences and
Management who continuously encouraged and motivated us in authoring the
We are indebted to thank Dr.K.Selvam, Head – Department of English
and Foreign Languages, PMIST and Dr.P.S.Vijayalakshmi, Assistant Professor
in Business Economics, Ethiraj College for Women, Chennai for helping us in
proof reading. We are thankful to our family and friends who constantly
supported us in various forms. We are thankful to the editorial team of Sara
Publications, Ahmedabad who have taken more pain in designing and printing
this book in a very lucrative way. Any valuable suggestions for upgrading the
book are most welcome.